Apple's unprecedented demands are reportedly the reason it still doesn't have a TV service

According to a new report from The Wall Street Journal, the delays to Apple's long rumored TV service have been due to the company's unprecedented demands and brash negotiating tactics with the TV industry. The Journal says talks between Apple and media giants CBS, 21st Century Fox, and Disney went nowhere after Apple content boss Eddy Cue demanded that Apple be allowed to pay a flat monthly rate per viewer for consecutive years, going against the annual rate increases that the media companies rely on to grow their revenue.

Over the last 16 years, Apple has entered and dominated just about every new industry that it has entered, but the tactics that may have worked with the music industry or the carriers seem to be falling flat when it...

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