Apple can’t innovate anymore, say the critics. A chorus of complaints so common that it received a remarkable "Can't innovate anymore, my ass” response from Apple’s Phil Schiller. But that was three years ago, before the launch of quasi-controversial products like the Apple Watch, the single-USB-port MacBook, that chubby iPhone battery case, and some awkwardly charging peripherals. The complaints have grown louder and more insistent ever since.
The trouble I have with the innovation argument is that it’s often limited to critiquing individual pieces of hardware. I hear it more frequently now that Samsung has matched and even surpassed Apple in terms of smartphone industrial design (exploding batteries notwithstanding). The unspoken...
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