7-Eleven is testing mobile ordering on its 7-ElevenNow app at select stores in Dallas, Texas, the company announced today.
The purple-colored 7-ElevenNow app is available for download in the Google Play Store and Apple’s App Store. The app also supports 7Rewards, where customers can earn points for making purchases.
If you choose delivery, the app will find the nearest participating store and send the order to a third-party courier, which then delivers the goods. Customers can order and pay for snacks, makeup, gift cards, home goods, drinks, and other products through the app. This appears to be useful for neighborhoods with a single, inconveniently located 7-Eleven.
The company is currently testing out delivery and in-store pickups at 10 downtown and uptown 7-Eleven stores in the Dallas area. Currently, customers who try out the app in Dallas will get free delivery on their first order. The new feature is expected to roll out to other US locations by next year.
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